The 'Battle Scars' Prompt
How to Build Connection Through Shared Professional Trauma
There's a post format killing it on LinkedIn right now that nobody's talking about.
It doesn't teach anything. It doesn't share breaking news. It doesn't even offer advice.
Instead, it does something more powerful: it makes people feel seen.
I call it the "Battle Scars" template, and it's top creators’ secret weapon for building genuine connection with technical audiences. When done right, these posts consistently hit 5-10x engagement rates because they tap into something deeper than knowledge, they tap into shared experience.
The beauty? It works for literally any profession. Data analysts, ML engineers, product managers, startup founders-if you've survived it, you can monetize the trauma.
Let me show you exactly how this psychological goldmine works, why it's so effective, and how to craft your own version that turns professional pain into engagement gold.
The Psychology of Professional Recognition
🎯 The "Finally, Someone Gets It" Effect
Every profession has its hidden struggles. The stuff that doesn't make it into job descriptions. The daily frustrations that only insiders understand. When you surface these moments, you create instant tribal recognition.
It's like being at a party and overhearing someone mention that obscure band you thought only you knew about. Instant connection.
🤝 The Validation Economy
LinkedIn is full of people pretending everything is perfect. "Thrilled to announce..."
"Blessed to share..." "Humbled by..."
Bull. Shit.
When you admit that you've Googled "how to join tables in SQL" for the 200th time, you give everyone permission to be human. That's invaluable in a platform drowning in fake perfection.
✅ The Completion Principle
The template always ends with "What else did I miss?" This isn't just engagement bait-it's psychological genius. Humans have a compulsive need to complete incomplete lists. We literally can't help ourselves.
Anatomy of the Battle Scars Template
Let's break down each component:
🪝The Identity Hook
You're not a [Role] until you have...This opening is deceptively powerful. It:
Creates an in-group (real data analysts vs wannabes)
Promises initiation knowledge
Triggers impostor syndrome (in a good way)
The "until you have" creates anticipation. What's the secret handshake? What separates the real ones from the fakes?
🩹 The Battle Scar List
Each item needs three elements to work:
Specificity - Not "made a mistake" but "sent a report with a typo in the title"
Universality - It has to be something 90% of your audience has experienced
Humor - Self-deprecating, not bitter
Let's analyze why each example works:
✅ Created an amazing dashboard, only to find out nobody looks at it.Why it works: Every analyst's first heartbreak. Hours of work, zero impact. The word "amazing" adds salt to the wound.
✅ Googled "how to join tables in SQL" for the 200th time.Why it works: Admits what everyone pretends isn't true. The "200th time" is hyperbolic but emotionally accurate.
✅ Been asked to "just add one more metric" ten times in a row.Why it works: The quotes around "just" capture the stakeholder's cluelessness. "Ten times" shows the death by a thousand cuts.
💭 The Engagement Triggers
What else did I miss?
Feel free to add more and how many of those above have you experienced?Two questions, two different psychological triggers:
"What else did I miss?" - Activates the completion principle
"How many have you experienced?" - Creates a game/challenge
The genius is that both questions have low barriers to answer. Someone can just comment "7/8" or add one item. Easy engagement.
The Secret Sauce: Calibrating Your Pain Points
Here's where most people screw up the template: they either go too generic or too specific.
Too Generic:
"Worked late"
"Dealt with difficult stakeholders"
"Fixed bugs"
Too Specific:
"Had a VLOOKUP fail because of trailing spaces in cell A247"
"Crashed Tableau Server v2021.4.3 on a Tuesday"
Just Right:
"Spent hours debugging only to realize you were querying the wrong database"
"Explained why correlation doesn't imply causation for the 50th time"
"Had Excel crash right before saving 3 hours of work"
The sweet spot is specific enough to be vivid, general enough to be relatable.
Building Your Own Battle Scars List
Here's my process for creating these lists:
Step 1️⃣: The Pain Inventory
Set a timer for 10 minutes. Write down every frustrating moment from your last month of work. Don't filter, just dump:
That Python environment that wouldn't install
The stakeholder who wanted "AI" in everything
The git merge that went sideways
The meeting that should've been an email
Step 2️⃣: The Universality Filter
Go through your list. For each item, ask: "Would 80% of people in my role relate to this?"
Cut anything too company-specific or tool-specific (unless your audience all uses that tool).
Step 3️⃣: The Humor Polish
Take your filtered list and add humor through:
Exaggeration ("for the 200th time")
Understatement ("turned out to be a missing comma")
Irony ("simple Excel task into a three-day adventure")
Step 4️⃣: The Order Optimization
Structure your list like a story arc:
Start with quick wins (everyone relates)
Build to more painful/funny moments
End with the most cathartic one
Keep it to 7-10 items (cognitive load limits)
Advanced Variations
Once you master the basic template, try these variations:
🧓 The Senior Version
"You're not a Senior Data Analyst until you have..."
Include more strategic/political battles
Reference legacy system horrors
Add mentoring frustrations
🔧 The Tool-Specific Version
"You're not a real Python developer until you have..."
Deep dive into one technology
More technical humor allowed
Smaller but more engaged audience
💼 The Career Stage Version
"You know you've made it as a Data Analyst when..."
Flip from struggles to achievements
More aspirational tone
Different engagement dynamic
🆚 The Comparison Version
"Data Analysts vs Data Scientists: The Real Difference"
Use the same format for two roles
Creates tribal warfare (engagement gold)
Double the relatability
Common Mistakes to Avoid
😖 Being Too Negative
This isn't a rant. It's commiseration with humor. If your list sounds bitter, you've missed the mark.
🎚️ Forgetting Your Audience Level
Junior analysts won't relate to "fought for headcount." Senior analysts won't care about "learned what JOIN does."
🔒 Making It Actually Gatekeeping
The tone should be "we've all been there" not "you're not good enough unless..."
💬 Over-Explaining
Trust your audience. They get it. Don't add context to every point.
🦺 Being Too Safe
"Worked with data" isn't a battle scar. "Accidentally deleted the production database" might be too far. Find the middle.
Real-World Results
I've tested this template across 20+ posts. Here's what consistently happens:
Engagement Rate: 5-10x normal posts
Comment Quality: Longer, more personal
New Connections: People reach out saying "this is so true"
Memorability: People reference these posts months later
The best part? No algorithm hacking. No growth tactics. Just human connection.
Here’s the prompt:
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